Thursday 5 October 2017

Point-of-Sales Systems in Retail Market : Technologies and Usage Cases - Gaining customer insight while improving the in-store experience

The age of cashless payments has led to retail and other stores adopting point-of-sales (POS) systems. These systems can ensure smooth customer experience with its user-friendly and efficient design.

What are Point-of-Sales Systems?
Point-of-sales (POS) systems are devices used in providing a seamless shopping experience to customers. These systems are expected to replace the legacy checkout system by offering higher efficiency. They are encrypted with impressive firewalls to preserve integrity of customer data. They can be regularly updated to prevent any thefts, considering recent fraudulent activities of hackers. They can be used to gauge consumer as well as employee metrics and serve as an ideal performance grading tool.


Grocery stores and supermarkets are increasingly adopting this technology in lieu of existing legacy checkout systems. Cashless and digital payment schemes are also expected to play a major role in influencing this trend. Recent technologies like Internet of Things (IoT) can provide this market much-needed impetus.

POS Systems Enriching Customer Experience
Hewlett-Packard (HP) recently launched a sleek POS system with enterprise-grade security. This is expected to prevent any possible theft from employees or any external source. It is an in-built system with a standalone printer and barcode reader to give employees a rich experience. It is portable and has a self-service option for consumers.

Cisco Systems has developed an architecture model for its POS system with a database to store necessary metrics to enrich customer experience. Its FastRetail solution and Connected Mobile Experiences (CMX) allows consumers to improve their shopping experience with ease.

Market Outlook
According to a report on Radiant Insights, Inc., the global point-of-sales systems in retail market is estimated to generate increased revenues by 2020. It is headed for expansion during the forecast period (2016–2020) due to the systems’ rapid adoption by small and medium enterprises. Trend of cashless payments is anticipated to drive global market growth.

Mobile POS systems can guarantee good dividends due to their user-friendly nature. North America may reign over the worldwide market till 2020, while Asia Pacific is expected to display a robust CAGR due to expanding ecommerce sector.

Prominent players operating in the market include Hewlett-Packard (HP) Inc.; Samsung Electronics Co. Ltd.; Panasonic Corporation; and Cisco Systems Inc.


About Radiant Insights,Inc
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